Our Mission
At Zojirushi NS, our mission is to revolutionize the way people experience rice. We believe that perfectly cooked rice is the foundation of countless delicious meals and a cornerstone of diverse culinary traditions. Driven by this belief, we are dedicated to designing and engineering innovative rice cookers that not only simplify the cooking process but also elevate the quality and taste of the final product. We strive to create appliances that seamlessly integrate into modern kitchens and lifestyles, empowering home cooks of all skill levels to achieve consistent, restaurant-quality results with minimal effort.
Our commitment extends beyond simply creating high-performing appliances. We are passionate about fostering a deeper appreciation for the art of rice cooking and providing our customers with the resources and support they need to succeed in the kitchen. We are constantly innovating and refining our technologies, from advanced Micom and Neuro Fuzzy logic to user-friendly interfaces and versatile cooking functions, to ensure that every Zojirushi NS rice cooker delivers an exceptional culinary experience. Ultimately, our mission is to enrich meals, bring people together around the table, and become the trusted name in rice cooking worldwide.
Our Story
Zojirushi NS began with a simple yet powerful idea: to make perfectly cooked rice accessible to everyone. Our founders, passionate food enthusiasts with a deep appreciation for the versatility of rice, recognized the common struggles people faced when cooking this staple grain. From inconsistent textures to burnt bottoms, achieving consistently good results often felt like a culinary challenge. Determined to find a better way, they embarked on a journey to develop a rice cooker that would eliminate the guesswork and deliver flawless rice every time. This initial spark of inspiration ignited the creation of Zojirushi NS, a company dedicated to innovation and quality in the world of rice cooking.
Early on, Zojirushi NS focused on rigorous research and development, exploring the intricacies of rice cooking science and experimenting with various technologies. This led to the integration of advanced features like Micom (microcomputerized) technology and Neuro Fuzzy logic, which intelligently adjust cooking parameters based on factors like rice type, water level, and temperature. These groundbreaking advancements set NS apart, establishing the brand as a pioneer in the industry. The commitment to innovation was paired with a dedication to user-centric design, ensuring that NS rice cookers were not only technologically advanced but also intuitive and easy to use for home cooks of all skill levels.
Over the years, Zojirushi NS has continued to refine its product line, expanding its offerings to cater to a diverse range of needs and preferences. From compact models perfect for single servings to larger capacity cookers ideal for families and gatherings, Zojirushi NS has remained committed to providing high-quality appliances that enhance the cooking experience. Today, Zojirushi NS stands as a trusted name in rice cooking, recognized for its dedication to quality, innovation, and customer satisfaction. We are proud of our heritage and excited to continue our mission of bringing the joy of perfectly cooked rice to kitchens around the world.